W.H.I.T.E.

about
Solutions for every context - from hotel opening support to SOP design and implementation.

Market Research

Targeted reporting and analytics

Our targeted market research provides intelligence you need for growing your market and developing new business.  For both new ventures or existing operations, we help clients understand issues particular to destinations, know what sources of business are most viable and position their hotel for success.

 

services

Prospecting

A pipeline of qualified leads

We uncover and qualify the right contacts and prospects for your team - providing not just data, but rather actionable information. Our fully customized approach is targeted by segment, industry or geographic areas. At the conclusion of the project, you will receive a report with detailed findings and recommendations for your team's actions.

 

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Competitive Analysis

Your market in focus

We will investigate what your competitors are doing, who is booking them and reveal what market segments will be most productive for your property. Our strategic comparisons will give you valuable information to improve your sales and marketing efforts. A final report includes an assessment of your hotel's relative strengths and weaknesses, and recommendations for action.

 

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Forums

Exclusive events to gain strategic insight

Our exclusive events offer a unique opportunity to gain strategic insights, help you stay ahead of trends and make better business decisions. We moderate a discussion among carefully selected industry leaders on pre-set topics for a focused analysis (from the changing needs of clients to new trends in sourcing) to help you understand what your clients are really looking for.